We’re hitting the road for the summer! Starfish Creative Events is running the “Grease” video game tour by 505 Games and Paramount Pictures, giving fans across the country a SNEAK PREVIEW at this hot game before it releases in the fall. Look for the big Grease video game truck in your city this summer! Play [...]
Hi all,
I came across this posting on Mashable and I thought it was such a wonderful resource that I decided to post it here, for our audience to enjoy as well. It’s written by Jason Keath, founder of Social Fresh, a social media conference for marketers. The original posting can be found here: http://mashable.com/2009/12/13/event-planning-tools/ [...]
Now that 2010 is officially upon us, we are in reflection mode as we look back at the past 12 months. We have had an exciting year full of growth here at SCE, so we’d like to share with you the highlights of each month:
We started the year off full-force, with one of our biggest [...]
Hi friends,
We’re always happy to share good news about our colleagues, partners and friends, and this is no exception. Dan Beeman, founder of the Sponsorship Insights Group, is a partner of ours that is always highly requested. Why? Because he’s the money man. He secures corporate sponsors for properties, in addition to a wide [...]
October is a month full of ridiculousness – unpredictable weather, outlandish costumes and elaborate celebrations. Thus, SCE must not disappoint, with another list of ridiculously cool things we discovered lately:
Saddlerock Ranch at Malibu Family Wines
This venue may be one of Southern California’s best kept secrets, and we’re on a mission to spill the beans. Nestled [...]
In today’s economy, strategic partnerships between brands are more than added value – they’re now a necessity. Strategic partnerships are formed when brands with similar demographics partner to share in the budget of a marketing campaign, as well as extend their reach by tapping into their partner’s customer base.
I’ve noticed that a lot [...]
Brand involvement in music and new media can be a tricky proposition. Nobody enjoys the pre-roll ad before his or her favorite artist video, but it’s a necessary evil to keep the ship afloat. Still, the ideal collaboration between brand and music should enhance the consumer experience rather than interrupt or cheapen it. [...]